If you ask me, two of the most difficult things a woman can shop for are jeans and bras. Failing to marry both form and function it seems most brands are more than happy to have us gals choose between looking and feeling great. You know that old phrase “with friends like these, who needs enemies?” Yeah, well with options like these . . .
Luckily however, every once in a while, there comes a brand or two that makes it their mission to raise the bar. One such brand is ThirdLove. A favorite of Oprah, Glamour Magazine and The New York Times, I’ve long wondered what all the hype is about but after finally trying them for myself I can honestly say it’s easy to see what sets them apart form the crowd . . .
A Better Fit: The term “made for real women” is thrown around way too often (and offensively) these days but having literally created a brand dedicated to the very concept (ThirdLove developed their bras from the real measurements of millions of women) I think it’s fair to say these guys are doing a kick-ass job. Tailoring bras to both size and shape one of the most revolutionary things they’ve done is develop an exclusive 1/2 cup size because really, a gal should never have to settle. As if that wasn’t enough there’s also this little thing called a “100% Fit Guarantee.” Yep, they’re so confident you’ll love your new bra that they actually offer free returns and exchanges – ALL. THE. TIME.
Easy To Shop: Speaking of the perfect fit, ThirdLove has made it easier than ever to shop the right bra for you – and all from the comfort of your couch! When I first realized the brand offered an online “Fit Finder” * I pretty much dismissed it thinking “there’s nothing they can tell me that I don’t already know” but as it turns out, there’s a surprising amount to learn when it comes to the girls and particularly if you want to find the best fit for them. Quick, easy and actually good fun (all I’ll say is this; there are illustrations!) I’d highly recommend completing this short Q&A before purchasing.
Comfort Matters: Ever spent over $100 on a little lace bra that makes your boobs itch? Come on, I know I can’t be the only one! Between their tagless labels, non-slip straps (which they actually make a little shorter for D cups and larger in order to provide a better lift/more secure fit) and ultra soft fabrics I hadn’t known what I was missing but now that I do? #NeverGoingBack
Cute AF: Offering everything from classic push-up styles to pretty lace racerbacks and sexy strappy numbers the ThirdLove collection is as pretty as it is practical. I dare you to click on over to their site and not add at least one bra to your cart!
* In case you were wondering, ThirdLove’s “Fit Finder” actually recommended the lace racerback you see me wearing here. As beautiful as it is, I never would have had the confidence to purchase this style if I hadn’t received that nudge. Having a 32D chest means racerbacks usually aren’t an option for me but thanks to clever little features like the adjustable back strap (something most racerbacks don’t have) this one provides all the lift and support I need. Even better yet? It does all of that without adding any pesky padding – I really don’t need or want to add any extra up top and I say that as a girl who’s actually jealous of those with smaller chests!
Shop My Five Favorite ThirdLove Bras